15 July 2010

Shellsuit Face-offs!

Whilst at New Blood I signed Plymouth University up to Shellsuit Zombie's creative 'Face-Off'. These were a series of design challenges between different 8 universities where the finalists would win placement opportunities at 'Dave'.


Our first 'battle' was against Falmouth where both teams had to pick a service and celebrity out of a hat. The challenge was in effectively advertising 'Apple', our service, with 'Bono' our celebrity. We won.




The final round was between four universities. The brief was to come up with an advertising campaign for the merger between Orange and T-Mobile. Whilst we may have had the best presentation and thought out campaign (or so we were told) Bolton University came up with a simple and effective tagline, winning them the battle.   


Thank you to Shellsuit Zombie for the opportunity and being amazingly cool people and to the Plymouth University team (Catkin Pritchard, Kate Moby, Mario Picariello, Ralph Mannings, Richard Gray and Xander Lee

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